Webinar recording

Content:

  • Buyer segmentation and targeting refinement
  • Using CMS ecosystems for lead generation
  • Buy-side conferences to consider
  • Overview of SEO tactics to target CMS users and control search traffic
  • Furnishing a marketing message about software that your buyers use every day

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How to sell with connectors to marketing teams

Designed for LSP sales people selling to enterprise marketing teams, this webinar presents strategies for filling your pipeline with qualified leads from the CMS user bases.

Participants learned how to find niches in the CMS landscape, create messages relevant to users of that CMS, identify unique selling points and use marketing channels unknown to the competition. 
   

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LocHub

LocHub is a Xillio brand. Xillio is the leading content migration and content integration company in the world. Xillio provides technology and services to help organizations get the best value out of their content and make their content thrive in a lean, agile and multilingual content landscape.

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